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Owner of the NBA's Dallas Mavericks |
- You must be passionate about the topic you choose. After all, you will be spending a lot of time telling others why you love this topic, so actually liking what you are writing about makes "work" become "fun".
- Your topic MUST be in demand - In other words, a good number of people MUST also be interested in what you are talking (writing) about.
- It must be in demand but NOT TOO BROAD. A topic that is too broad will have way too much competition for a start-up-business to get the rankings at the Search Engines. (It might be possible with millions of invested $ in marketing to purchase the top BROAD keywords, but really? Who has that kind of cash? Most of us are starting a Web Biz to make money, not to gamble millions.
- You must be willing to put in the time it needs. This does not mean that you have to spend 24/7 at the computer. If you do your research correctly in the beginning, you can determine a topic that will be successful and is in sync with your allotted time to work on your business, whether that is 5 hours a week or 40.
- Your site must have GREAT ROI potential. (Return on Investment for those new to this stuff.) There are many different ways to make money with a web business - from Google Adsense to selling your own products.
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